Bangkok, 31 January 2019 – A Bangkok-focused survey released today mapped trends for 2019 office workers and office buildings in Thailand’s capital. Undertaken by Nielsen Thailand, in collaboration with The PARQ by TCC Assets (Thailand) Co., Ltd. and managed by Frasers Property Holdings (Thailand) Co., Ltd, the survey identified core trends in Bangkok’s office working population with regards to the time they spend at work. Key results show that while convenient location and access to mass transit remain primary requirements, a major shift in employees’ requirements for wellness, comprehensive services and smart building technology will drive the city’s future leading workplaces.
The survey, conducted in November 2018, encompassed 400 respondents living in Bangkok aged 25 to 45, with an equal gender distribution, working for both Thai and international companies. The objective was to gain insights about Bangkok’s workers current work-life circumstances and their attitudes towards their workspace, to better understand how office space plays a role in both job selection and satisfaction, and to help plot upcoming office space trends for both employers, and commercial real estate developments.
Office Location ‘Extremely Important’
For 92% of respondents, an office’s location was voted as ‘extremely important’ and ‘important,’ with location subsequently voted as the most significant factor for future Bangkok office satisfaction. And with surveyed worker’s daily commute time an average of 60 minutes, combining two to three transport means, 91% of those surveyed rank proximities of their office building to public transport as ‘very important’, with access to mass transit gaining the highest score in importance of direct access from office buildings (69%).
Younger workers are placing more importance on convenience and proximity than ever before. Overall 72% of respondents said they’d prefer to walk less than 500m from their office to the nearest BTS / MRT station, with the 25-30 years old almost twice as likely as the other age groups refusing to walk more than 100m to public transport (13%) and twice as likely to travel to work less than 30 minutes daily compared to all other age groups (31%), with 85% of the 25-30 years old respondents using BTS / MRT for their commute. Executive level employees aged 41-45 had the longest commute overall, with 37% travelling more than 90 minutes to the office.
Another key trend shows the office building is more than just a workplace. The survey highlighted 3 major factors which help increasing workplace satisfaction, such as comprehensive services on property (43%), good safety and security (42%) as well as greenery and public areas for relaxation (36%).
Comprehensive services are Key When Choosing an Office Building
One of the main findings of the survey shows that convenience is the most important factor when choosing an office building – from its location to the services offered on site, shifting attitudes in the office workers’ preference show that the presence of a food court, convenience store, a gym or after work dining options on site weight far more for today’s generation of office workers, being chosen as the top 4 value-adding services.
When asked if healthy food availability at the office will help them eat more mindfully, 92% said ‘definitely’ and ‘strongly agree’. Office workers also strongly agree that fitness facilities in their office building and being nearby a public park, will allow them to exercise more frequently (93% respondents).
Safety and Energy Management Systems Top Smart Tech Office Requirements
Smart technology is one of the key factors that all age groups have in common as a must-have in their office building. While 62% of respondents say security systems are most important for a modern office building, energy management systems comes second at 50%, showing an increased concern for environmentally-friendly buildings. Smart car parking is also in the top three, counting 47% of the respondents’ choices.
By gender, more women prefer hand-free automated toilet systems for better hygiene and convenience (46%) than men, whereas men place higher importance on electric vehicle charging stations (16% and 9% respectively). Younger generations place importance on having customer service mobile apps at the office building, at a rate of 46%, almost double their older counterparts, reflecting the same digital trends seen in society. Growing awareness of sustainability at the workplace can also be seen in the high preference for recycling and water management systems in office buildings (40%).
Top Factors to Enhance Productivity and Workplace Satisfaction
Reflecting a global shift towards better health and wellness-focused trends, the survey revealed office workers seeing top-rated factors to improve productivity and wellbeing being: ‘good indoor air quality’ (64%), ‘access to natural light and views’ (45%) and ‘plants and green spaces’ (40%). More access to fitness and relaxation facilities on site as 39% of choices are a clear indication of a shift towards wellness-focused trends.
Conversely, city office workers were united in their greatest office building concerns of uncomfortable working conditions (41%), and poor air quality (40%).
“By understanding the evolving expectations of office workers, the growing awareness of convenience and quality of life, executives can improve their ability to attract and retain talents by creating a work space that integrates wellness, smart technology, and natural spaces,” says Viraj Juntani, Executive Director, Consumer Insights, Nielsen Thailand. “The uncovering of important measures in modern Bangkok office (features, location and facilities) and the ability to leverage the understanding of those measures is one of the keys towards increasing employee satisfaction.”
# # #
About The PARQ
The PARQ, a THB 20 billion mixed-use development with integrated offices and curated retail for the needs of resident workers, visitors and the wider community, is the first development in Thailand aiming for both LEED Gold and WELL Gold certifications. The PARQ’s prime inner-city location is part of the Rama IV Corridor at the intersection of Ratchadaphisek and Rama IV roads, with direct access to the QSNCC MRT Station and only a few steps away from the Benjakitti Park and adjacent to Queen Sirikit National Convention Centre (QSNCC). Comprising The PARQ Workplace; Grade A commercial office offering Bangkok’s largest lettable floor plates at 5,000 square meters - column-free, and The PARQ Life, curated retail space where visitors will enjoy healthy dining options, socially and environmentally responsible retail stores plus on-site wellness services. The development unites innovative architecture, sustainable design and integrated smart services under the ‘Life Well Balanced’ concept to create mixed-use spaces that enhance people’s quality of life and redefine what it means to work well, live well in Bangkok. The first phase of The PARQ is ready for occupancy by the end of 2019 and will be completed by the first half of 2020. The PARQ is being developed by TCC Assets (Thailand) Co., Ltd. with Frasers Property Holdings (Thailand) Co., Ltd. as the project’s development manager.
For more information on The PARQ, please visit theparq.com
# # #
TCC Assets (Thailand) Company Limited (“TCC Assets”) is an investment holding and fully integrated real estate company with a registered capital of THB 10 billion. Incorporated in 2013, it is part of the TCC Group, one of Thailand’s most prominent conglomerates. Together with its subsidiaries and affiliated companies, TCC Assets maintains a portfolio of residential, commercial, and retail properties, along with hospitality and technology-related services. For more information on TCC Assets, please visit tccassets.com
Frasers Property Limited ("Frasers Property" or the “Company”), is a multi-national company that owns, develops and manages a diverse, integrated portfolio of properties. Listed on the Main Board of the Singapore Exchange Securities Trading Limited ("SGX-ST") and headquartered in Singapore, the Company is organised around five asset classes with total assets of S$30 billion (THB 717 billion) as of 31 March 2018.
Frasers Property's assets range from residential, retail, commercial and business parks, to logistics and industrial in Singapore, Australia, Europe, China and Southeast Asia. Its hospitality business owns and / or operates serviced apartments and hotels in over 80 cities across Asia, Australia, Europe, the Middle East and Africa. The Company is committed to deliver enriching and memorable experiences for customers and stakeholders, leveraging knowledge and capabilities from across markets and property sectors, to deliver value in its multiple asset classes. Frasers Property is also the sponsor of three real estate investment trusts and one stapled trust listed on the SGX-ST. For more information on Frasers Property, please visit frasersproperty.com.